Sensa, launched last summer, is now being used by hundreds of thousands of Americans and the numbers are jumping as word spreads.
It’s easy to see why. Unlike Atkins, the F-Plan or the Cabbage Soup Diet, Sensa doesn’t forbid any foods at all but it seems to be responsible for some impressive weight-loss results. What Sensa does, it is claimed, is make you eat less of whatever is on the plate in front of you.
Sensa Tastants are small granules that you sprinkle on everything you eat in the same way you might sprinkle salt and pepper on savoury foods or sugar on cakes and puddings. According to Dr Alan Hirsch, the scientist behind Sensa, the sprinkles make you feel fuller faster by stimulating the part of the brain that tells your body it’s time to put down the fork. They do it by enhancing both the taste and crucially the smell of your food.
Sensa’s Kimberly Tobman says: “What Sensa does is work to enhance the sensory experience of food so you feel satisfied with less.” In the longer term Sensa users learn how much food they really need as opposed to the oversized portions they may be used to. Many report a novel pleasure in happily leaving food untouched.
Source: Daily Express