Diet and Weight Loss News

Sensa, feel full faster, lose weight

Written By Betty van der Mark on Saturday, February 13, 2010 | 2:16 AM

The scientific principle behind Sensa is remarkably simple. As you eat smell and taste receptors send messages to your brain which release hormones that tell your body it's time to stop eating. This is a phenomenon we call Sensory Specific Satiety. By enhancing smell, Sensa Tastants were designed to help speed up the process and trigger your "I feel full" signal, so you eat less and feel more satisfied. Because Sensa works with your body's natural impulses, rather than against them, there are no feelings of hunger or intense cravings.



Clinically Proven
Over the course of 25 years, Sensa creator Dr. Alan Hirsch has conducted ongoing research on the effects of smell and taste on eating habits, ultimately leading him to spearhead one of the largest studies ever conducted on weight loss. Over a 6 month period, 1,436 women and men sprinkled scented, flavorless "Tastant" crystals on everything they ate. Participants were instructed not to change their existing diet or exercise program.

The 1,436 people in the treatment group who completed the program lost an average of 30.5 pounds - nearly 15% of their total body weight. Those in the control group lost only 2 pounds, on average.

This was followed by a double-blind, placebo-controlled study conducted by an independent laboratory, in which participants lost 27.5 pounds and about 14% of their body mass, on average. Participants were instructed not to change their existing diet or exercise program. Those in the control group gained half a pound, on average.

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Source: Sensa

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